Our studio, had the honor of developing the branding for Anelya, a Ukrainian restaurant in Chicago, included in the Michelin Guide.
The Challenge: Blending Tradition with Modernity.
Our goal was to craft a unique brand that captured the authenticity of Ukrainian cuisine while appealing to an American audience. Anelya isn’t just a restaurant; it’s a cultural space that connects guests to Ukraine through both taste and atmosphere.
Positioning: Culture-Driven Identity.
We developed branding that combines contemporary design with elements of Ukrainian heritage.
Communication Strategy: The brand reflects the idea of culinary diplomacy, positioning Anelya as a bridge between Ukraine and the U.S., presenting authentic Ukrainian dishes in a refined, dining experience.
Visual Identity: Traditional Ukrainian motifs were reimagined in a minimalist, modern design that is both eye-catching and memorable, blending elegance with authenticity.
Space and Design: Every detail, from the menu to the sign, was crafted to showcase the balance of tradition and modernity, ensuring a unique experience.
Result: The first Ukrainian restaurant to be included in the Michelin Guide.
branding
Logotype
illustrations
packaging design
brand activation
brand support
