ALXNDR LEN is a concept brand of clothing and accessories created in collaboration with a talented Kyiv-based designer. This is not our first joint project, and once again, we focused on clean, meaningful design.
The work began with the logo, where the challenge was to represent the brand name simply yet abstractly by encoding the initials. We successfully developed a minimalistic graphic sign that reflects the unique philosophy behind the designer’s vision.
Our agency provided a full branding solution, combining strategy, identity design, and visual storytelling to position ALXNDR LEN as a distinctive name in concept fashion.
brand strategy
branding
packaging design
brand activation
