VVIDE — understated luxury in every detail
VVIDE is a brand that redefines the modern women’s wardrobe — a reflection of elegance, simplicity, and sophistication. It’s a story about contemporary femininity expressed not through excess, but through refinement, balance, and craftsmanship.
Our goal was to create a brand identity that captures the essence of VVIDE — the harmony between minimalism and expression. The design focuses on clean lines, soft tones, and tactile aesthetics that reflect quality and timelessness.
Every visual element — from the logo to the typography — embodies the brand’s attention to detail and refined taste. We developed a visual language that combines modernity and elegance, allowing the brand to remain relevant across seasons and contexts.
The Essence collection became the first embodiment of VVIDE’s new direction — clothing that empowers women through confidence, comfort, and understated beauty. It’s more than fashion — it’s a philosophy of living with grace and intention.
brand strategy
naming
slogan
branding
packaging design
brand activation
