Ministry of Shawarma

Cafes & Restaurants

Street Food Culture in Ukraine

2022

“Ministry of shawarma” is a new street bistro in the heart of Kyiv, which became the first collaboration between Evgeny Taller and Spartak Velishayev in the direction of the development of street food culture in Ukraine. The menu was created by brand chef Oleksiy Krakovsky, known for his projects Adelle, Liberty Diner and Coco, which have already gained popularity in Kyiv.

We took on the development and implementation of complete branding — from creating a logo to designing signs and packaging. We also designed the navigation system, branded clothing for the team and many fine details that make the project unique and complete.

Our studio helped expand the brand concept, add bright accents to it and activate it on the market. Thanks to a comprehensive approach to design and attention to detail, “Ministry of Shawarma” has become a new must-visit place for residents of Kyiv and guests of the city, combining high product quality and a stylish, recognizable image.

ministry.ua

Strategy

branding

packaging

brandbook

brand activation

When collaborating with a agency, I prioritize their level of involvement and responsibility. These aspects are crucial for achieving positive results and ensuring the ongoing success of the project. While some might consider my expectations high, I find that younger teams, like INTSIGN, are adept at meeting these demands. They bring enthusiasm, speed, and a keen awareness of future trends to the table. Oleg, as the core of the team, plays a key role in creating scalability and offering valuable recommendations. The team's ability to quickly adapt and acquire new knowledge, coupled with their dynamic approach, sets them apart. During our initial meeting, it became evident that they possess the qualities needed for success.
Spartak Velishaev

Team
Oleh Dzohan — Creative Director
Ilya Kosyuk — Brand Designer

Daria Myroshnychenko — Marketing
Olena Mokrinskaya — Marketing

Evgen Taller — Co-Founder
Spartak Velishaev — Co-Founder

Services

We are building smart and powerful brands using
research, strategy, technology and quality design

Strategy

Brand strategy is market research, competitor analysis, product evaluation, and customer understanding. The goal is to create a positioning model and determine what differentiates your product from the competition.

Branding

Branding provides an experience from a product, service, or company that differentiates it from competitors and builds an emotional connection with consumers. We create smart brands that become lovemarks.

Naming

Naming is a process of creating a unique and memorable name for a brand, product, or service. This strategic decision is crucial in shaping the brand's identity and customer perception.

Packaging

Packaging design connects form, structure, materials, colour, imagery, typography, and regulatory information with ancillary design elements to make a product suitable for marketing and attractive to users.

Brandbook

Brandbook is the standards and rules a company uses to form a brand in different channels of communication. They define the framework for visual and verbal communication, set the foundation for a solid brand to grow and evolve.

Support

Brand support is a key focus of our services. We are dedicated to providing support for the brands we work with. We see our clients as partners and become an external team of your business responsible for creative aspects.

Clients

We worked with more than
100 brands in 20 countries of the world

STV Group / Ministry of ... / Silpo / Fozzy Group / М'ясторія / IDS Ukraine / Morshynska / Study.ua / Westernacher Germany / Pied-De-Poule / Berta Group / UB1 Logistics / Anelya Chicago / KTS Engineering / Expocore / CBH Bank Geneve / Esper Bionics / Biohacking Festival / PLS Logistics / Squareshot New York / Svoy Group / FRU TIM / SAYEAH Cosmetics / Puls Energy / A2 Aesthetic Clinic /

New Business

Oleh Dzohan
Founder & Creative Director

Mobile, WhatsApp, Telegram, etc.

+380 63 272 08 13

E-mail

hello@intsign.co

Made in Kyiv with love