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Ministry of Shawarma

Cafes & Restaurants

Street Food Culture in Ukraine

2022

Ministry of Shawarma is a new restaurant in the center of Kyiv.  This is the first street bistro from Evgeny Taller and Spartak Velishayev.

The main idea of ​​the “Ministry” is the development of street food culture in Ukraine.  The menu was created by brand-chef Oleksiy Krakovsky, who previously launched Adelle, Liberty Diner and Coco in Kyiv.

The design was developed by the architect Alyona Bondar and her bureau “I am Design”.

We expanded the brand concept, created branding, logo, sign, packaging, navigation and signage.  We created branded clothing for the team, developed many subtle details for the project. We helped activate the brand.

ministry.ua

Strategy
branding
packaging
brandbook
brand activation

When collaborating with a agency, I prioritize their level of involvement and responsibility. These aspects are crucial for achieving positive results and ensuring the ongoing success of the project. While some might consider my expectations high, I find that younger teams, like INTSIGN, are adept at meeting these demands. They bring enthusiasm, speed, and a keen awareness of future trends to the table. Oleg, as the core of the team, plays a key role in creating scalability and offering valuable recommendations. The team's ability to quickly adapt and acquire new knowledge, coupled with their dynamic approach, sets them apart. During our initial meeting, it became evident that they possess the qualities needed for success.
Spartak Velishaev

Team
Oleh Dzohan — Creative Director
Ilya Kosyuk — Brand Designer

Daria Myroshnychenko — Marketing
Olena Mokrinskaya — Marketing

Evgen Taller — Co-Founder
Spartak Velishaev — Co-Founder

© INTSIGN 2024