
We carried out a comprehensive rebranding for Pryroda, a brand that has been a leader in the Ukrainian pet products market for over 20 years. Our goal was to increase brand recognition, systematize packaging, and modernize visual communication.
Our team emphasized the brand’s key value — high product quality — and developed a fresh packaging design system that stands out on shelves and works consistently across categories.
Today, Pryroda continues to be one of the leaders in the pet products industry, with products exported to 7 countries in Europe and Asia. We are proud to have helped elevate the brand to a new level, bringing quality, trust, and innovation to pet care.
rebranding
packaging design
brand guidelines













