Fayne Beer

Food & Drinks

Charismatic Beer

2018

10 fayne

It all started with a great mood and a glass of exceptional craft beer — and who could doubt that?

Brewed at a modern brewery, this beer blends traditional recipes with innovative techniques but initially lacked a distinctive logo and design that matched its quality and character.

We created a unique brand featuring a series of anthropomorphic animals — vibrant, charismatic characters that give the beer its own personality. The bottle design is eye-catching on the shelf and captures the bold, fun, and unforgettable spirit of the brew.

This bright branding helps the product stand out among competitors and builds an emotional connection with consumers who appreciate craft beer with a story and character.

brand strategy

branding

packaging design

illustrations

brand guidelines

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Team
Oleh Dzohan — Creative Director
Mike Stashkiv — Account Director
Roman Kutsachenko — Brand Designer
Alex Terez — Illustrations

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