Headshot Coffee Co.

Food & Drinks

Coffee Brand

2018

Headshot package

We developed Headshot Coffee Co., a brand that embodies the energy and pace of modern life. After researching the target audience — people who see coffee as both a daily ritual and a source of inspiration — we created the name, identity, and visual system to reflect confidence and strength.

The logo, a stylized revolver silhouette, highlights the character behind the naming, while the packaging design uses algorithm-generated signs for each SKU to indicate key flavor notes, grind intensity, and roast level. The result is a modern, recognizable coffee brand for the retail market.

brand strategy

naming

branding

packaging

brand guidelines

photography
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I am pleased that we turned to this team of professionals. Naming, logo, packaging are all cool. Modern trends + an incredible amount of details that are elusive at first glance create a kind of impetus to defend the ideas that the guys brought to our company.

Ivan Myshchuk— Headshot Coffee Co., Ariva Coffee, Office Better

Team
Oleh Dzohan — Creative Director
Mike Stashkiv — Account Director
Roman Kutsachenko — Brand Designer

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