Bringing Italian Flavors to Kyiv — The Ministry of Pizza

The latest addition to the “Ministry of” restaurant network, “Ministry of Pizza,” opened its doors in the heart of Kyiv on Zankovetskaya Street. The concept behind this venue goes beyond traditional street food, offering a culinary experience that emphasizes authenticity, diversity, and the spirit of Italian cuisine.

Challenge: Crafting an Italian Food Experience in Kyiv
The mission was to create a space that felt both authentically Italian and uniquely Ukrainian culture, bridging local tastes with Italian culinary traditions. The goal was to introduce an elevated dining experience where pizza isn’t just food but a part of the cultural atmosphere.

Strategy: A Blend of Tradition and Modernity
Our approach was centered on integrating Italian heritage with a modern twist.

Visual Identity: We designed a brand that celebrates Italian simplicity while highlighting the vibrant energy of Kyiv. Warm tones, natural textures like wood and fabric, and soft lighting create a cozy, welcoming space. The dark green bar and burgundy restroom serve as focal points, adding a touch of sophistication.

Culinary Concept: The menu, crafted by renowned pizza expert Ilya Syomin, focuses on pizzas — a traditional Italian pre-fermentation method known for its unique flavor and airy texture. The diverse offerings range from classic to innovative, ensuring something for everyone.

Result: A New Icon for Pizza Lovers
Since opening, the Ministry of Pizza has become a hub for pizza enthusiasts and those seeking a taste of Italy in the city. The brand successfully combines the charm of Italian tradition with the dynamic spirit of Kyiv, setting a new standard for culinary excellence in the local dining scene.

ministry.piz